Monochrome aesthetic interspersed with spontaneous colour, photographic imagery - an effective balance of the two. The content in this editorial piece seems succinct, concise and provides connotations of a premium and high-end company - something of which we intend to incorporate in our interpretation of the Graze brief.
Wednesday, 29 February 2012
YCN - G'Nosh
Gnosh sells gourmet dips that are 'made for sharing'. Their website was particularly interesting as it consists of one page combining hand-rendered type on a chalkboard background among high quality photographic imagery; showcasing the quality and organic nature of their products.
Monday, 6 February 2012
Top 10 - CD/DVD Packaging inspiration
Hunt Studio branding
Source: designspiration.net
Nexus Productions
Source: flightofthefinch.blogspot.com
Minimal DVD packaging
Creative DVD packaging
Source: septemberindustry.co.uk
Fine Art Productions
Limited edition CD packaging, with removable gold latex covering main art and track list. Each comes with a coloured plastic counter with which to remove the gold latex (or not).
Source: madebysawdust.co.uk
Sunday, 5 February 2012
Top 10 - American Express advert
I just saw this on TV and went searching online for it - I could only find this example but the animation is similar, albeit with a few small differences. The characters forming the word 'impossible' are the basis of the graphic, with simple animations in and around the letterform. The track creates a balanced pace and minimal sound effects enhances the graphics further - great inspiration for my own title sequence & idents.
Top 10 - Animated gifs
Came across these while browsing Tumblr, really nice use of colour and movement / transitions using simple graphics.
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