Monday 26 September 2011

Task - Branding & Identity

James Kape - Self Promotion/Identity

James Kape is an Australian designer who has created the following promotional print materials for his own identity and branding. Using a limited colour scheme and traditional printing processes, he has created a stylish yet functional set of stationery. The custom made stamps (img 5) ease the use of printing his contact details on letterheads and business cards, for example.

Source: jameskape.com









Warburtons - Policy branding

Dave Sedgwick designed the following print materials for Warburtons using their eco-friendly stance as a basis for the aesthetics. The greens, creams and recycled stocks promote their awareness of the environment due to the connotations they evoke. The information is clear and concise due to the use of negative space and the one spot colour.

Source: designbydave.co.uk






Mareiner Holz - Brand identity

This particular set of branding materials has a rustic approach, despite the clean aesthetic. There is a clear focus on materials - the core focus of the company - in both photographic elements and the type itself (even the logo is structured).

Source: moodley.at







Mark Zuckerberg Stationery

Mark Zuckerberg personally corresponds via e-mail therefore to make this form of communication more personal, Ben Barry created this stationery consisting of an envelope, sticker and letterhead, complete with a clear foil stamp and hand-embossed seal. The muted colours are subtle but professional.






Kevin Leighton

Source: Graphic Design that works


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